29 November 2007

Writing Sales Copy Training Calls

This is a quickie, just to let everyone know about this awesome training opportunity. Writing good sales copy is a rare and crucial skill. This 3-part series seems like it will be well worth the time. Take a look. Click here.

21 November 2007

Staying Focused On Your Why

If you've been involved with network marketing for any length of time, you may have heard someone ask, "What is your why?". Your answer may have been, "What is my why?". The answer to the the second question is that your why, is the reason that you are doing an network marketing or MLM business. The answer to the first question is yours to ponder.

It's important in any undertaking to know what your motivation is for spending time in that endeavor. In network marketing it is even more important, because this business requires a time and energy committment, often with little to show for it for a period of time. So before you read any read any further, move away from the computer, get a piece of paper and write down the answer to the question, "What is your why?". Some example to get your started are: I want to use my product for free; or I want to cover our monthly mortgage payment; or I want to be a millionaire.

Whatever your "why" that is where you start to determine your plan and your goals and what you're going to stay focused on as you grow your business. In my free newsletter "Healthy Freedom Secrets" I outline a program for developing your plan and your business using my 15 years of professional experience helping people create positive and forward-thinking behavior. I bring in techniques learned as I trained to take my psychology backround and use it to help business executives succeed.

For the sake of this posting, I want to stress how important your "why" is to your success. The people who succeed in the network marketing business are the people who don't quit. Many of us have heard it said that 97% of people who enter this business never make any money. What most of us don't read is that most of that 97% don't make any money because they become frustrated with the process and quit too early. If you know why you're doing this and you can use that reason to keep you motivated and on track with your plan and your goals, chances are much higher that you will succeed.

Happy Thanksgiving to all.

FREE PROSPECTING LEADS HERE

10 November 2007

Why Network Marketing?

I thought you'd find this article interesting. It was written by a network marketing professional named Rod Nichols.


In April of 1979, I viewed my first network marketing presentation and fell in love with the concept. At that time, I was a corporate manager for a Fortune 100 company.
I had graduated from college with a business degree and set out to climb the corporate ladder to success. However, those circles drawn on a white board opened my eyes to the future of business.
Nearly twenty-seven years later, I am convinced that network marketing is the wave of the future in business. It is a powerful marketing model that is sweeping through the world and will have a greater impact than franchising. Bold statements? The balance of this article will provide the proof.
Fortune magazine called direct selling (of which network marketing is the largest segment) “the best kept secret in the business world.” It has experienced 91% growth in the last 10 years with annual sales in excess of $30 billion in the U.S. and $100 billion worldwide. Financial experts say that it’s a “recession proof” industry. Billionaire Warren Buffet, after purchasing a network marketing company, called it the best investment he’d ever made. Tom Peters, author of In Search of Excellence, calls it the first truly revolutionary shift in marketing in the last 50 years.
Even billionaires and Fortune 500 companies are jumping on board the network marketing bandwagon. Richard Branson, founder of Virgin Records, launched his own network marketing company in the U.K. Time Warner, Lillian Vernon, City Group, Hallmark Cards, Nestle, Jockey, Readers Digest, and Remington have either purchased or launched their own entries into this high growth industry.
Why the interest in network marketing? The main reason is that it fits the current marketing trends. If you haven’t figured it out by now, the baby boomers (those born between 1946 and 1964) are in control. Seventy six million strong in the U.S. and over a billion worldwide, the boomers have dictated what is hot, from baby food and diapers to fast food to minivans and SUVs. Now the boomers are looking for products that will help them look and feel younger and ways to secure their financial future and enjoy more time freedom. Network marketing offers the answers.
Tired of the corporate rat race, boomers are starting home businesses in record numbers. CNN reported that a new home based business is started in the United States every eleven seconds. The home business boom is the next big trend and network marketing is one of the hottest home businesses available. It offers low start-up investment and monthly overhead. Entrepreneurs can start part-time, while still employed, and build the business to replace their job income. Age, gender, and race aren’t barriers in network marketing. In fact, well over half of the success stories are women.
The biggest reasons that the boomers are flocking to network marketing are time leverage, residual income, and tax benefits. Network marketing is one of the few businesses that does not require employees and yet enables the owner to leverage his or her time by building a network of independent business people. This network, which purchases and sells products or services, generates a residual income for the owner. Unlike the income earned at a job, which stops when the work stops, residual income continues on long after the work is completed. As exciting as leverage and residual income are, boomers love the tax benefits of network marketing. Tax expert Sanford Botkin says that a network marketing home business can result in tax savings of $3,000 to $9,000 per year.
The final reason why so many people of all ages are interested in network marketing is the internet. Success requires a business owner to build a large network of people who buy and sell products/services and recruit others who will do the same. The internet now enables network marketers to build national and international businesses from the comfort of their home. No more early morning alarms and high stress commutes. All the work can be done from a bedroom with a computer and telephone.
Network marketing is the first true equal opportunity, as there are success stories from every age and ethnic group, gender, personality type, education level, and walk of life. However, this is not a get rich quick scheme where supposedly everyone will succeed. This is a business that requires financial and time commitment and the willingness to work hard until success arrives. The great part is that network marketing, similar to franchising, is a turn-key business. Others have forged the trail and all a person has to do is use the proven systems and follow the path. Don’t expect to make millions the first year or the second, but do expect to make enough to give you time and financial freedom.
The first key to success is to find a company, out of the over 3,000 available, that operates with high integrity and offers a product/service that brings out passion and excitement. The second key is to find the right compensation plan. There are five types – Stairstep, Matrix, Unilevel, Binary, and 2 Up. Each has positives and negatives, so study the plans and find the one that fits best. The third key is to study those who have already been successful and duplicate what they have done. Last, never, never, never, never, quit. The success you seek may be just around the next corner.
Network marketing is well over fifty years old, so it’s not a new concept. However, it is a concept whose time has come. In the movie The Graduate, a young Dustin Hoffman was told that the future was in plastics. I’m here to tell you that the future is in network marketing and that future is now.

Written by Rod Nichols
www.rodnichols.com
________________________________________
FREE NETWORK MARKETING LEADS!!

04 November 2007

Multiple Streams of Income

There are master marketers like Mark Yarnell, who write that you should pick one business and put everything you've got into it. Basically the thought is that it's really hard to build a business. If you're in network marketing its really hard to build a downline. So it makes sense to use your energy to focus build that downline and build it deep and wide, rather than diluting your efforts by building multiple businesses at the same time.

In this new world of internet marketing, there are many people who are doing very well financially, who advocate creating multiple streams of income. It is easy to find many network marketers and internet marketers who are doing this just by looking at some of the websites that are out there in cyberland. There are people focused on health and wellness who are marketing a few of the top health drinks like MonaVie, Zrii(#2631542) and Xango, all on one website. Web marketing gurus often have links to many companies that will help you build your site, advertise it and find leads for your business. Most of these people are "affiliates" with the different companies that they have links to. What this means is that they will receive a commission from that company for any product that you purchase if you linked in from their website.

Affiliate systems provide benefits for everyone involved. It's a win-win-win situation. The company benefits because they are essentially getting others to market their products. The marketer wins, because he or she gets a commission. The consumer wins because he is purchasing a product that someone who he respects, based on other information or services they have provided, has recommended. Chances are high that the consumer will find the product useful.

So here you are, new to this whole network marketing industry and new to internet marketing. How do you decide if doing one thing will all your energy or right for you, or if it's might be better to diversify? Ultimately it's a personal decision based on an honest assessment of yourself. Are you a person who can multi-task? How are you at keeping multiple balls in the air at one time? Do you have the time in your week to work on two or three different businesses? How are you will organization.

My suggestion is to begin with that type of self-assessment. Then get away from the computer and list your ideas. Obviously your main network marketing business will be first. Write an outline or a flow chart delineating your goals and your tasks. Then move on to you other ideas. It might help to have each on its own piece of paper. For each idea, describe what it is, list the goals and objectives and then the tasks involved to getting it running and keeping it going.

The beauty of internet marketing done well is that eventually it will run itself. You will need to check in on ads, keywords, etc... But once your programs are set up and going, especially if you automate them using an autoresponder, they will work somewhat on their own. This will free you up to concentrate on talking to people and following up on leads in person or on the phone.

In the last post I said I'd have links to my web building/hosting company and to the autoresponder company that I've been using. Here they are:
1and1
1and1 has been a really good web hosting and web building company for a beginner like me. Their customer service and tech support is all live, 24 hours per day.

AWeber
AWeber has been fantastic. Their tutorials are so easy to follow and the customer support (live again) could not be better!!

New FTC Guidelines

Some items on this site may be affiliate items. Be aware that the author of this blog may receive commissions on some of the products and links appearing in this blog.