
Deborah Tutnauer Entrepreneur Mentor. Clarity yields Financial Sustainability in Business. Without knowing what you stand for, you will spin your wheels for a lifetime. Inner Game Transformational Success Coaching for Business Clarity and Authentic Impact and Income.
26 December 2008
Prepare Your Business For 2009

17 December 2008
Why You MUST Understand Compensation Plans
Taken on it's own (that is, separate from how it is presented and the motivations of the presenter) the compensation of a company is crucial to understand and necessary to your decision making process about joining that company. Yes, people are making money with every different plan under the sun. And people are also failing miserably with the same.
The difference between the efficacy of compensation plans to fairly compensate distributors at every level of the plan cannot be summed up in simple terms such as, "How many people does in take to make $10K per month?" That's a great question to ask, but the answer depends on how many are active, how many are purchasing the minimum AS, how many are purchasing more, how many have dropped out. By all means, use that question as one part of your research, but go further.
The best compensation plans are those that focus on retention. It is far better to recruit 100 people and have 65-75 of them still be with you 1-2 years later, than it is to have to recruit 250 to have 65-75 still with you after that same amount of time. The industry standard it 65%-75% attrition. The reason for this is that many compensation plans are not designed to reward the average person looking to break even on their auto ship and make a few hundred to a thousand or so extra dollars per month, part time. So you need to seriously look for a compensation plan that makes it easy to cover your monthly costs and makes it easy for your down line to cover their monthly costs. With that alone, you create retention. People are using a product they love, for free. Add to that the ability to make some extra income and you are there.
Then there are the people who are more serious about the business. Their goal may be $2k per month up to $5K. Understand what it will take in your plan for them to achieve that goal. Those people and the first group will make up the majority of your organization. You'd do well to have a comp plan that supports them and creates retention. The very serious business builders who are looking for $10k per month and more will be a minority in your organization.These are the full-timers, the people who embrace network marketing as their career. These people have the drive and focus to do well in most compensation, as long as they can motivate and retain their down-line..which leads us back to the majority--those who are looking for a reasonable part time income. Remember, retention is what allow long-term residual income to happen.
So...understanding a compensation plan is crucial. Knowing how many active enrollees let you break even on your auto ship is crucial. Knowing what it takes to reach the upper levels of the plan is crucial. Don't take anyone's word for it. Get out your calculator and run the numbers yourself. If that scares you, it good to start now and get used to doing it.
16 December 2008
Bill Farley (Zrii) Interviews Peter Thomas (Century 21)
As an internet attraction marketer, some of the shared information felt very "old school" to me. But there were tidbits of information that were also pieces of gold for anyone in business for themselves. Here is Peter Thomas's list entitled "Rules For Success"
1. Keep it simple
2. Ignore those who say it can't be done
3. Work smart not hard
4. Become a student of your career--learn EVERYTHING you can about what you are doing
5. Don't be an innovator--learn from those who came before and do it better
6. Emulate the best but keep your own spin and personality
7. Write down everything
8. Stay focused--visualization, inspiration, reflection
9. Act enthusiastic--even if it's a bad day--your acting will change the flow of the day
10. Be persistent
11. Practice delegation--this is good leadership
12. Avoid extensive meetings
13. Don't be afraid to make mistakes
14. Have at least 5 mentors
15. Get up early
16. Have fun
I think we'd all agree that this list is relevant whether you're a door-to-door salesperson or a an internet marketer..and whether you're selling a single health product or a series of educational workshops. Please feel free to contact me for mentoring information and assistance in putting these ideals into action.
15 December 2008
The Snowball Effect
It's cold. It's snowing. I've been thinking about the development of snowballs. You remember how it's done--you begin with a very little ball and then gradually pack snow around it and then eventually roll it go create an ever bigger ball. The process then yields all different sizes of snowballs from throwing size to snow person size. But no matter how big you want your snowball to be in the end, you must begin with a little glob of snow which you pack together into a dense structure to form the foundation.
Doesn't this sound a lot like network marketing? Especially network marketing done well. You must begin with a very stable foundation. It can be small, but it must be sturdy enough to support that which is going to grow from it. As you develop your skills in both marketing (attraction marketing is my favorite) and your knowledge base for your particular company, you begin adding to your organization. Just like a snowball, you need to roll evenly and keep supporting all the new additions.
Have you ever seen what happens to a snowball that is kind of mushy to begin with? Start rolling one of those around, or add snow and try to pack it. What happens? Yes..the ball crumbles. Have you ever seen what happens to a network marketing organization that does not have a solid foundation? If you begin adding on to your organization without making sure your initial foundation of people is well educated and standing tall in their ability to grow their organization, in my book you are risking the big crumble. You want to create a structure in your organization that will continue growing and functioning even if you weren't there. That is the true definition of residual income. If your foundation is mushy..you will not see this happen.
So, remember the snowball. Start correctly from the beginning. Build strong leaders from the start and then teach your leaders to duplicate the process. (Read this article on duplication if interested). You will then be creating the snow person (or snow people village) of your dreams.
(Apologies to those who live where there is no snow. I'm sure your imagination can go with the analogy.)
10 December 2008
09 December 2008
Where to Find a Job
"Citigroup, one of the world's biggest banks, is to cut about 50,000 jobs as the bank struggles with heavy losses amid the current financial crisis.The cuts come on top of a further 22,000 job losses announced by the firm in October, of which it said 13,000 have already gone.The company said on Monday its workforce is being reduced by about 20 per cent from a peak of 375,000 in 2007.Al Jazeera's John Terrett in New York said: "This is an astonishing number of workers, on top of those announced earlier this year."It is a measure of the struggling nature of the banking industry ... and of just how grim things are in this economy and that of the wider world."" Quoted from the Global Research Site
Grim news from the US Bureau of Labor Statistics as the numbers of unemployed increases beyond anything seen in the last 34 years.
The government and new agencies are talking about creating jobs and bailing out industries. What about moving one's thoughts and expectations outside the box? It is the 21st century and we need a new paradigm. The economic structure of the 20th century is over. We can clearly see that now. The future is not going to be found in secure corporate jobs with benefits. It is going to be found in home businesses, in entrepreneurship, in thinking and creating income outside of the old structure.
Just listen to this interview a few months ago with Robert Kiyosaki. Those who will thrive in the upcoming years will be those who can shift to a new relationship with money and with the means to create it.
There are industries poised to capture this new world economy. There are those already in these industries who can teach others and benefit from good karma and good business. Learn more about what is coming next by listening to this recorded interview.
Success Mentoring System (21st Century Version)
04 December 2008
What To Do With Your Business Over The Holidays
I say, the smart network marketer will be seriously focused on their business RIGHT NOW. There are many reasons:
1. A smart networker is always focused on their business. It is far better to be consistent every day, every week, every season, than to work in spurts or when the mood strikes.
2. This is a difficult economic time. People are looking for ways to make extra income. Even if they begin something new and the income won't be seen until 2009, it feels good to be on a positive track and it helps with the holiday expenses if you know you've got a plan on how to cover them. In addition, many MLM'a offer wonderful products that can be given as gifts. I'm not talking only skin care products, or Discovery toys. I'm talking about services that will keep on giving long after December. I'm talking about energy plans, or preventative wellness products. Those types of things are so much more meaningful and beneficial than another plastic doodad.
3. Guess what comes after the holidays???? January!!! New Year's resolutions; turning over a new leaf; losing weight; paying off debt; starting a new project. January is psychologically a new beginning. Right now is when you should be setting yourself up for a great beginning to 2009
I'm sure there are many other ideas as to what we should be doing with our businesses during the holidays. Please share.